Boys A Million
BOYS A MILLION is a high-end man fashion brand inspiring from street fashion for those who want to have style and desire quality. It has positioned itself at a different point with its products specially designed for fathers and sons.
Brand name derives from the idea of that fathers & sons idea and giving it’s a rich and snob identity. Brand name can be also used as a short form BAM which is also represents a loud noise or heavy impact.
Logotype is crated with the B letter like a code view. It has an image from the past feeling like a brand we know for years and years.